Shaquille (Shaq) O’Neal is huge. And Shaq’s business empire
(which includes franchises) is too. So what businesses does Shaq own?
His Hugeness: Shaquille O’Neal
First, a little about Shaq. How big is Shaq?
Well, my friend, Carol Roth, got to hang with Shaq as a fellow judge on the America’s Greatest Makers television show. Here’s what she said when I asked her just how huge Shaquille O’Neal is:
“When he walked down the hallway he had to bend over since his head was touching the ceiling.”
He’s 7 ft 1 in tall and weighs around 325 pounds. There aren’t too many NBA players that big. Shaq played for six teams during his 19-year NBA career.
FYI: I found this little tidbit from Shaq’s WikiPedia Page: After graduating from high school, Shaquille O’Neal studied business at Louisiana State University. Mmmmm…
That said, you need to know that Shaq is not just huge, physically. He’s also a caring guy with a huge heart. Look…
Ok. Enough mush. Let’s talk about Shaq’s businesses.
About Ex-Professional Athletes And Business
Unfortunately, there are ex-professional athletes who are never heard from again after they retire.
With that being said, there are ex-professional athletes who make a bit of a splash after they retire, then fade into the background. Can you think of any?
Would You Like To Get To Know Shaq A Little Better?
Here’s a great interview of Shaq, in which he discusses his many businesses (including 150 car washes) and his entrepreneurial philosophy, courtesy of The Wall Street Journal:
What Companies Does Shaq Own? Shaq’s Franchises
Let’s talk about what businesses Shaq owns and what he has created for himself, franchise business-wise. Shaq is the owner of:
- 40 24-Hour Fitness centers
- 17 Auntie Anne’s Pretzels® franchises
- 155 Five Guys Burgers and Fries® franchises (sold)
- 1 Krispy Cream® franchise
According to USA Today, Shaqille O’Neal said he’ll likely invest in BKFC, the bareknuckle organization founded in 2018 by Dave Feldman.
FYI: Shaq took fitness brand Beachbody public in a merger worth $3 billion (he’s an advisor). Notice how this new investment aligns with fitness. Specifically the 24 Hour Fitness franchises Shaq owns.
In addition, Shaq purchased a Krispy Kreme franchise business in Atlanta. (A location that’s been around for 60 years!) I guess Shaquille O’Neal likes his doughnuts.
— WSB-TV (@wsbtv) October 24, 2016
So how many Krispy Kreme franchise units do you plan on adding to your franchise business empire?
How huge will your car wash empire be in a few more years?
Will you become the front-facing celebrity for Papa John’s®?
Shaq’s Chicken Brand Now Franchising
The Big Chicken menu fuses Shaquille O’Neal’s home-cooked childhood favorites with flavors crafted by Las Vegas chef and JRS co-owner Matt Silverman.
Are you ready for a surprise?
Watch this video (at the 37:46 mark), as Shaq talks about the fact that he owns JC Penney and Forever 21. As a matter of fact, Shaquille O’Neal owns 50 different brands. He’ll explain.
Shaq’s Net Worth
Now it’s great that Shaq owns a lot of franchises and other businesses. But has doing so helped Shaq’s net worth?
I’m happy to tell you that it has. Wait…can you believe that about Forever 21 and JC Penney?
So what is Shaq’s net worth?
Shaquille 0’Neal’s net worth is reportedly $400 million and growing.
And that “growing” part may have to do with the fact that the former basketball player also owns a shopping center, a movie theater, and several Las Vegas nightclubs.
Finally, would you like some smart financial advice from Shaquille O’Neal?
There’s An Entire Industry Interested In Ex-Athletes
I wish more ex-professional athletes would launch businesses when they retire-and I’m not the only one. There’s an entire industry-with a specific program, geared towards persuading ex-professional athletes to consider franchise business ownership.
The Professional Athlete Franchise Initiative (PAFI)
“The PAFI is a strategic initiative of the International Franchise Association. It’s a bridge that connects the professional athlete community to the franchise community through education, research and interaction. PAFI fulfills its mission by partnering with stakeholders in the professional sports and franchise communities to build education based programming for professional athletes interested in learning about the franchise model and franchisors and suppliers interested in discovering ways to open doors to this niche audience.”
It seems like a good program, and I like the guy (Stan Friedman) who runs it. But why is the franchise industry so focused on getting ex-professional athletes involved in franchises like Five Guys Restaurants and Papa John’s?
For the answer, please take a couple of minutes to read this snarky article.
C’mon…it was funny. Right?
The PAFI is no more. Why? I have no idea.
Update: Papa John’s And Shaq
Check this out.
Time for a pizza party! I’m excited to join @PapaJohns as a member of the Board of Directors and investor in 9 stores in #Atlanta. Excited to work with Papa John’s team members and customers – more here: https://t.co/PRXG7ORtFk pic.twitter.com/c5uj5BRuQ1
— SHAQ (@SHAQ) March 22, 2019
Questions For Shaq
If I had the opportunity to sit down and talk to this sports (and business) legend, here are the questions I would ask:
What’s next on your business list, Shaq?
What other franchise businesses are you looking to own and add to your portfolio, Shaq?
A few more Auntie Anne’s franchises, maybe?
150 more car washes?
A few more 24 Hour Fitness centers?
Any other companies you’re looking to own?
Hey…as long as you’re having fun, right?
Have you ever met Shaq?
Attention Entrepreneurs/Small Business Owners!
Would you like to learn how to Increase Your Revenue?