This question is aimed at readers of this blog who also happen to belong to a country club.
If you had an opportunity to invest in a young franchise concept that has a dirty business model, would you even take a look at it?
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If this young franchise concept involved portable toilets, and you wanted to be first in, (figuratively speaking) would you seriously consider it, and more importantly, if you ended up becoming a franchisee, could you comfortably share this fact with your country club brethren?
In other words, does it matter what the franchise business does, as long as it can provide the return on investment that you desire?
Maybe a franchise business like Joy’s Johns is a business that you should check out. There’s a need for the product/service, that’s for sure.
The Portable Sanitation Association International (PSAI), says that the portable sanitation industry has developed into a 1.5 billion dollar a year business. Worldwide, there are an estimated 1,500,000 portable restrooms in use, serviced by a fleet of 9,400 trucks.
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