Joel Libava
The next big thing in franchising comes courtesy of President Obama.
It’s #Obamacare.
If you’ve been sitting on the sidelines waiting for the right time to buy a franchise, get up.
The time is now.
President Obama And The Next Big Thing In Franchising
For years, I’ve been encouraging prospective franchise owners to keep their eyes on current trends. Today, I’m going one step further. If you happen to be someone that’s looking to buy a franchise, I’m encouraging you to pay attention to current events.
A question: What’s the one thing that’s been front and center in the U.S. for practically the entire year?
The answer: #Obamacare -The Affordable Care Act.
Nothing has been more polarizing in our country than Obamacare this year.
There have been protests, a government shutdown, and a debt-ceiling debacle-all because of a new law put together and signed by President Obama. And, it hasn’t even been fully implemented yet.
Healthcare.gov is a royal mess. Most of the population is confused as to what Obamacare is, and what it means to them. Obamacare may turn out to be good…even great. Then again, it may end up being a massive disaster. We’ll all have to wait and see what happens. In the meantime…
President Obama Should Get A Thank You Note
If my instincts are correct, you should start looking around your house for some really nice stationery.
That’s because you’re going to be writing a serious thank you note to the POTUS real soon.
Here’s his address:
President Barack Obama
The White House
1600 Pennsylvania Avenue NW
Washington, DC 20500
Go ahead and thank The President for signing the Affordable Care Act (ACA) into law.
Keep reading.
This Sector Of Franchising Is Going To Get Bigger
If you have the money, the skill-sets, the drive, and are located in a region of the country that has available territory, it’s time to look into staffing franchises. Look at these stats:
The U.S. staffing industry generates around $121 billion annually and is projected to hit $164 billion by 2018.
Those numbers are impressive, but they’re not what I want you to focus on.
I want you to focus on what’s happening in workplaces all over the country.
What current event is forcing many employers to re-think the 40-hour workweek?
#Obamacare
As companies scramble to scale their payroll back-so they won’t get penalized, employees, who have been used to working 40-hour weeks*, are finding themselves at a fork in the road. And, it’s this fork that’s opening up opportunities for staffing companies to do what they do best; staff.
*Know this: Some experts disagree on the Obamacare factor as it relates to the possible demise of the 40-hour workweek.
Staffing and personnel companies work to fill much-needed positions, but they also do human resource consulting. They can seriously help companies that are trying to figure out their staffing needs which are all of a sudden becoming highly specialized staffing needs. That’s because companies nowadays are 100% focused on avoiding huge financial penalties that are about to be implemented if they don’t comply with the new health care laws.
Staffing Franchises
Owning a staffing franchise is not for the meek.
The staffing industry is highly competitive.
If you can’t sell, don’t bother reading the rest of this post.
If you can sell, and picture yourself as one of these…
keep reading.
Next Steps
You’re going to want to start doing hand and finger exercises. Loosen up. Grab some coffee. Get ready to start clicking your mouse. There will be lots of places for you to go online. “Request More Information” forms will need to be filled out. There are several staffing franchise opportunities for you to start learning more about. While you’re preparing, I’ll alert the web hosting companies that power some of the staffing franchise websites to anticipate a surge in traffic.
A typical day (especially at the beginning) for a staffing franchise owner involves a lot of physical activity. If you become the owner of a staffing franchise, you’ll be getting in and out of your vehicle a lot. That’s because you’re going to be calling on prospective clients.
You’ll be doing a lot of cold-calling. You’ll get to know a lot of secretaries…gatekeepers. You may have to stop by the same companies several times before you can get in front of decision makers. You may get thrown out once or twice. Such is the life of a salesperson.
Back at headquarters-your headquarters (smile) your main guy or gal will be running the show there. He or she will be coordinating everything that needs to happen. Prospective new employees (your employees) will need to be screened and interviewed. Hopefully some of them will be able to fill job orders from the clients that you’ve been able to secure. The person you hire for the position…let’s call it operations manager, is the most important hire you’ll make. They will really need to have it together, as your office will be a fast-paced environment once your client count gets high enough.
There’s a lot more to learn about owning a staffing franchise; I just wanted to get you started with a few basics. The staffing franchise companies you contact will share more about the business, and how it runs.
The Staffing Franchise List
Below, you’ll find a list of staffing franchises. Your job is to learn a bit about each one and then request information from two or three of them. Don’t try to contact all of them. You’ll quickly become overwhelmed and set yourself up for a massive amount of frustration if you try to contact as many as you can all at once*. Contact a few; if things don’t work out contact some of the other ones.
*You are more than welcome to ignore my advice.
The List:
Express Employment Professionals
Lloyd Staffing
Ahead HR
Learn How To Do Do Great Franchise Research
In order for you to separate fact from fiction-as you’re investigating staffing franchises…heck, any franchise opportunities, you must do great research.
Franchise research is a process and it’s not a difficult one. It’s something that can be done by anyone who’s willing to learn and then follow several specific franchise research steps.
Go here to learn how to do great franchise research.
The opportunity in the staffing segment of franchising is huge. If you’re a good fit for a fast-paced, sales-oriented business, now’s the time for you to look into staffing franchise ownership.
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