Joel Libava
According to Fortune®, McDonald’s® has just started testing a breakfast version of the Happy Meal™ for kids.
A spokesperson for McDonald’s told Fortune that the test began on Sept. 26 and is taking place at 73 locations in Tulsa, Oklahoma. Read more at Fortune.
According to company officials, adding breakfast options would mark the first major new choice to the Happy Meal, another McDonald’s hit, in more than 30 years.
Breakfast. It seems like it’s the way to go. I guess we really like eggs and such.
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McDonald’s Happy Meal Breakfast Choices
Kids (accompanied by their Mom’s and/or Dad’s of course) visiting the restaurants will have a choice between two McGriddles, or a new Egg & Cheese McMuffin that are (wisely) being served without fat-laden Canadian bacon. Two sides will be offered with these breakfast Happy Meals; apple slices or yogurt.
In my article titled, “All-Day Breakfast Scores An Early McWin For McDonald’s,” I wrote the following:
“Personally, I’m really happy that there’s finally something in the McWin column for this fast food giant. The franchisees have to be feeling better…feeling more positive about their investment.”
McDonald’s is on somewhat of a roll. Breakfast offerings are a hit-and they’ll continue to be.
Even for the kids, if the testing going on in Oklahoma turns out to be positive.
Will This Be A Thing, Mom’s?
I’m curious; what do you think, Mom’s? (Dad’s too!)
Could you see yourself taking your wee-ones to your local McDonald’s franchise operation for a breakfast-style Happy Meal?
What are your feelings about the health aspect of these meals? Are they as healthy as what you’re currently serving your kids for breakfast? Admit it; the “apples” option helps!
Please weigh-in below in my very-friendly comment section. I don’t want to have to guess your feelings on the newest potential food option from the fast-food giant.
I really want to know if…
Maybe McDonald’s Happy Meals For Breakfast Could Become A Thing
About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.
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