Joel Libava
Most franchise owners want to.
But, not all of them do.
And, that’s okay.
It’s True
Just about everybody I’ve worked with over the years has told me that they’ve wanted to find a franchise that they can grow.
Growing a franchise business can be done in a few different ways:
- Adding units-adding more locations
- Adding space
- Adding employees
- Adding territory
- Adding other franchise brands
Franchise Growth In Theory
In theory, and on paper, the idea of growing a franchise business can look quite appealing. (Multiplication can do that.)
Some Hypothetical Math
Most pet franchise opportunities aren't worth your time. This one is different — and most people never even hear about it. Low investment. Serious support. Real upside.
Check Out This Opportunity Today
If one franchise location = $300,000 in gross sales
Then three franchise locations = $900,000 in gross sales
More locations = more revenue = more profit
Right?
Franchise Research Question
Question #34 of out my top 40 questions to ask current franchise owners is this one:
“Do you have any growth plans? Will you be adding another unit, or more space?”
It’s an important question to ask, and here’s why:
You need to know if the franchisees that you’re talking with are growing their franchises, or are considering it.
But, when you’re calling 10-15 franchisees (as part of your research) you’re going to be talking to owners that are in different stages of ownership. Some owners will be new; some will be halfway through their term, while others may be thinking of selling their businesses. So, make sure that you’re looking at each franchisee you’re calling on an individual basis. They’re all going to be different.
And, some just aren’t interested in growing their franchises.
That’s okay. Don’t judge.
I’ve found that some franchisees are quite content having one location-one money-making location.
On the other hand, I’ve talked with franchise owners that want to grow their businesses, but can’t.
If you’d like to know why…ask me in the comment section, below.
If you buy a franchise, how are you planning on growing it?
If you would like to increase your chances of success as a franchise owner…
About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.
Note: When you buy through links on this website, we may earn an affiliate commission.
