Joel LibavaMost of the articles I write here are focused on helping people who are “thinking” of becoming franchise owners-franchisees. I’m told they’re useful.
But, there’s a whole other segment of people that could use some tips and advice regarding franchise ownership: New franchisees.
New franchisees need advice, too-more than ever. That’s because the small business landscape is getting a lot more competitive. All small business owners are trying like heck to get attention from prospective customers and future clients. It’s quite a challenge in today’s noisy, noisy world. Information overload is a real problem.
On that note, I’d like to offer a few tips for new franchise owners. Maybe I can help them improve their chances of success.
Free Franchise Tips For New Franchisees
The training you receive from your franchisor before you open for business sets the stage for how things will go for you as a new franchisee. The formal, face-to-face training you get will have the biggest impact on your everyday business activities. If the training is phenomenal-and thorough, you’ll feel very confident when you first open the doors of your new franchise business.
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Free Franchise Tip: Focus (while you’re in training) like a Red-Tailed Hawk that just spotted a field mouse scurrying around on a farmers field from 1500 feet in the air.
Franchise Tip #2: Be enthusiastic from day one.
Remember the enthusiasm you had when you were first starting looking into becoming the owner of a franchise? Find a way to tap into it on a daily basis.
Enthusiasm is contagious…your customers/clients will feel it. Your revenue will increase if you remain enthusiastic and positive.
And, don’t let your enthusiasm leave you when you’re not working…when you’re not running your franchise business. You need to be enthusiastic when you’re out and about, especially if you make the wise choice of getting involved in local business groups and local business events.
One more thing: If you’re lucky enough to have a super-enthusiastic and seriously-positive franchisor like Ric Nonelle, it will rub off on you.
Do You Want More Free Tips?
Recently, I wrote an article for the Franchise Direct blog on the topic of franchisee success. It includes several free tips for new franchisees.
If you’re the owner of a franchise-or want to be one, check out the article so you can improve your odds of success as the owner of a franchise business.
Do it!
About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.
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