It looks like a done dealio. Burger King, the perennial also-ran to the Rolls-Royce of all things franchise, McDonald’s, was just sold to private equity group 3G Capital, an investment firm with strong ties to Latin America. The
fast-food chain’s chairman and CEO, John Chidsey, said the deal will
help it expand more rapidly overseas.
Burger King has well over 12,000 franchise locations globally, and according to The Huffington Post, it’s earnings have taken a hit ever since it’s main customer base, (young men between 18 and 34) have become one of the most unemployed demographic in the last year or so.
That bizarre UK Burger King shower video promotion may not have helped the BK cause. (Don’t even bother clicking the video link. It was such a bad promo, It’s now dust.)
Recently, the folks at Fox Business News asked for my opinion on a huge Burger King lawsuit.
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Find out how much BK was sold for at The Huffington Post
Brad says
September 5, 2010 at 8:27 amI think the same will probably happen with the big pizza brands too. It is only a matter of time. They seem to be growing rapidly due to the pizza opportunities available!
DSI Canada says
September 5, 2010 at 9:13 pmI clicked on the links and watched the video. It was not so bad but I do agree that it didn’t help at all.
Delhidarshan Rehman says
November 4, 2011 at 11:13 amI think you did an excellent job on you analysis but can you elaborate some more? I want to understand more the flow of trading and I think this one can enlighten me some more. Sorry but when it comes to graph I am a little bit dumb and clue less. Help me please. Thank you!