Joel Libava
FranSummit, the brainchild of Paul Segreto and Jeremy LaDuque, is going on all this week. This virtual event has been designed to prepare franchise brands for the Social-Mobile-Local (SoMoLo) revolution and learn how to find the most relevant customers and provide them value in this new disruptive era.
Award-winning marketing strategist Danny Brown, is the keynote for this event-you can hear him on Wednesday.
Social media marketing for franchises is an important topic, and several hand-picked experts will be presenting ideas, and provide actionable steps that franchisors can take to the bank.
I’ve been asked to do a presentation on blogging and article marketing, and I’ll be doing so on Tuesday, September 25th. (2:15Pm, ET)
The Agenda:
Day 1: Monday 9/24
PR & Social Media – Brand Reputation Management, Debra Vilchis of Fishman PR
The Customer Experience Factor Steve Baxter of Satmetrix
Digital Marketing – Legal Considerations, Lee Plave of Plave Koch
Day 2: Tuesday 9/25
Social Media Marketing, Jack Monson of Engage121
YouTube – Instagram – Pinterest, Jennifer MacDonald of Engage121
Blogging & Article Marketing, Joel Libava, The Franchise King
Day 3: Wednesday 9/26 – Keynote & Special Feature
Social Media & Marketing Blogger, Keynote – Danny Brown, VP, Partner Strategy at Jugnoo, Inc.,
Facebook and it’s effect on Franchising Special Session – Jon Carlston of Process Peak
Day 4: Thursday 9/27
Mobile & Local Marketing and The Google Effect, Jeremy LaDuque & Michael Boyer of ElementsLocal
Day 5: Friday 9/28
Integrated Marketing – Tying it All Together, Ashley Graham of Plum11
When All is Said and Done, How Can SoMoLo Help Drive Franchise Sales? – Paul Segreto of FranchisEssentials & Lonnie Helgerson of Helgerson Franchise Group
Please join us…
About the Author
The Franchise King®, Joel Libava, is a leading franchise expert, author of "Become a Franchise Owner!" and "The Definitive Guide to Franchise Research." Featured in outlets like The New York Times, CNBC, and Franchise Direct, Joel’s no-nonsense approach as a trusted Franchise Ownership Advisor helps aspiring franchisees make smart, informed decisions in their journey to franchise ownership. He owns and operates this franchise blog.
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