Right before I joined my late father’s franchise consulting firm, I attended one of his franchise seminars. I wasn’t all the way convinced that I should join his company; I was still thinking that I should get a normal...
Franchise Seminars
Joel LibavaThe Franchise Social Media Summit Starts Today
FranSummit, the brainchild of Paul Segreto and Jeremy LaDuque, is going on all this week. This virtual event has been designed to prepare franchise brands for the Social-Mobile-Local (SoMoLo) revolution and learn...
How to Be The Boss At a Franchise Show
One way to learn about the massive number of franchise opportunities being offered in your area is to attend a franchise trade show. These events run the gamut from huge events like the West Coast Franchise Expo, to...
The Ins and Outs of Navigating a Trade Show
(This is a guest post from Rhonda Sanderson, Sanderson PR) Attending a franchise opportunities show—especially for your first time—can be an overwhelming experience. Yet with the right planning and preparation, it can...
Revealed: The REAL Reason Proctor And Gamble Is Investing in Dry Cleaning Franchises
Back in 2001, when I was learning about the sales and marketing side of franchising, I attended one of my late Father’s franchise seminars. It was a crucial part of my training, since I would soon be doing...
Do You Need Another Good Reason To Buy A Franchise Business?
A while back, I listed " The 5 Top Reasons For Buying A Franchise." Allow me to refresh your memory; To avoid dysfunctional bosses The desire to create equity A desire for more freedom A desire to create a...
How My Franchise Consulting Business Has Changed (Part II)
(Me, this year) As I mentioned in Part 1 of this post, going out on my own was a wise decision. I can really do my own thing. I get to choose which franchisors I work with. I can use any type of marketing I want. I am...
