The Franchise King® | Learn How To Become A Franchisee

The Secret To Successful Franchise Marketing

The secret to successful franchise business marketing is contained in this 40- second video. See if you can find it:

(This post may contain affiliate links. Please read my disclosure policy).


The Franchise Marketing Secret

Did you find the secret?

If so, great!

If not, I’m going to tell you.

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The secret to successful franchise marketing…to any marketing, is to make your marketing about them.

You want to attract new franchisees?

Talk to them.

Speak to their innermost reasons why they want to own a franchise business.

Hint: it’s not about making money.

Instead, it’s about what owning a business will do for them.

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About how owning a franchise will make them feel.

And digging even deeper, it’s about how others will look at them.


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I'm The Franchise King®, Joel Libava. I help prospective franchise owners avoid bank account emptying mistakes. For over 20 years, I’ve been helping people make smart, informed decisions on franchises to buy, and I can help you, too! #thefranchiseking
The fantastic thing about Joel is his neutrality. Because he is not getting an incentive fee, he will always give you the advice that you need (even if not what you necessarily want) and that's pretty unique these days. Thank you Joel!"
- Nic Church, France
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