Joel LibavaBefore I share what it is that all franchise buyers do, I need to tell you who I’m referring to when I say “franchise buyers.”
A franchise buyer is someone who’s made a decision to buy a franchise. In this case, as you’ll see, a specific franchise.
In contrast, a franchise-seeker is someone who’s “searching” for a franchise. This person may or may not decide to go ahead and buy a franchise. Got it?
So what is it that all would be franchisees eventually do?
Watch my video for the answer.
What do you think?
If and when you become a franchise “buyer,” are you going to be able to move forward?
About the Author
The Franchise King®, Joel Libava, is a leading franchise expert, author of "Become a Franchise Owner!" and "The Definitive Guide to Franchise Research." Featured in outlets like The New York Times, CNBC, and Franchise Direct, Joel’s no-nonsense approach as a trusted Franchise Ownership Advisor helps aspiring franchisees make smart, informed decisions in their journey to franchise ownership. He owns and operates this franchise blog.
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