Joel LibavaThe Burger King Corporation seems to be on the cutting edge of green technology, with the unveiling of its new energy efficient BURGER KING® restaurant located in Waghäusel, Germany. The eco-friendly design developed in cooperation with Wirsol Solar AG (Baden-Württemberg) utilizes state-of-the-art technologies and renewable energy to power one-third of the restaurant’s energy consumption, thus reducing energy costs by 45 percent and the emission of CO2 by more than 1201 metric tons every year.
A Green Franchise
This free-standing restaurant features the BURGER KING® 20/20 restaurant image of the future, which incorporates a variety of innovative and contemporary elements including materials resembling corrugated metal, brick and concrete. The 20/20 design takes the brand’s signature flame-broiling core attribute a step further by creating an exceptional and memorable dining environment.
I wonder how long until the US gets one of these great looking, and environmentally-friendly restaurants?
There’s a smattering of green franchises in the US, and we need more!
There’s a few at the Green Franchise Directory.
About the Author
The Franchise King®, Joel Libava, is a leading franchise expert, author of "Become a Franchise Owner!" and "The Definitive Guide to Franchise Research." Featured in outlets like The New York Times, CNBC, and Franchise Direct, Joel’s no-nonsense approach as a trusted Franchise Ownership Advisor helps aspiring franchisees make smart, informed decisions in their journey to franchise ownership. He owns and operates this franchise blog.
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