Joel Libava
Sowing a seed, the French Florist franchise has launched a new “Conversion Division” to help independent florist shop owners achieve bumper growth.
The Los Angeles, CA-based franchise organization offers transformative and proprietary technology, increased order volume and supply chain enhancement that dramatically change the customer experience and store profit.
The French Florist Franchise
As we speak, French Florist is in the process of identifying and awarding an exclusive opportunity to the top performing independent florists in key cities.
In truth, independent florists have been at the mercy of third-party aggregators like BloomNation, FloraNext, Dove/Teleflora, 1-800-Flowers, FTD and FSN who gobbled up most of the Internet and general advertising traffic.
Franchise Cost
Cost-wise, the estimated initial investment necessary to begin operations starts from $159,500. (Please see the French Florist franchise FDD for details).
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Harvesting Supply Chain Discounts
The company offers better buying power with direct purchases from major farms in Ecuador, Holland, Columbia, Mexico, Canada, United States, and more.
This direct buying power not only provides top-tier products but also can significantly boost margins, especially when integrated with the company’s advanced inventory management system.
Fertile Marketing Is Provided When You Own A French Florist Franchise Business
Marketing is critical to customer acquisition and growth. That’s why corporate does the “heavy lifting” of marketing analysis and execution.
In the competitive digital landscape, standing out is essential.
The SEO approach is designed to push French Florist locations past boutique sites like BloomNation and FloraNext.
Existing French Florist locations even push past giants such as Teleflora, 1-800-Flowers, and FTD to rank #1 in many local search keywords.
Plus, award-winning advertising and marketing help attract three channels of customers – consumer retail sales, E-commerce sales and corporate accounts.
For more information on the French Florist franchise opportunity and especially it’s new “Conversion Division,” go here. Or call (310) 659-7700.
And be sure to check out the consumer facing website for French Florist.
About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.
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