(Image and definition from Dictionary.com)
No-spin franchise reviews of franchise business opportunities are genuinely needed in the marketplace.
I’m more than happy to provide them.
(In my usual, gentle way.)
How I Do Business
I’m often asked my opinion on certain franchises.
Sometimes I give them; sometimes I don’t.
It depends on the situation.
For example, if I’m working with a client-in which I’m trying to protect their interests, I’ll share what I know of the franchise (s) in question-whether it’s positive or negative.. With $100,000 or more on the line, I sleep better at night knowing that I’ve followed through on my commitment to them.
I make sure that my clients have access to every bit of information they need in order to make a confident, fact-based decision on the franchise they’re thinking of purchasing.
Now, if a reporter contacts me for a story, and asks me what I think about a specific franchise opportunity, I handle their inquiries a bit differently. Instead of giving my opinion of the franchise they’re asking me about, I shift things over to the sector of franchising that the concept they’re asking me about is in. I’ve found that it’s more useful for their readers-and it encourages them to compare opportunities instead of just focusing on one.
My Franchise Reviews
My reviews will be short and to the point.
And, you’ll always know where my head is at when I provide them.
That’s because if applicable, I’ll be disclosing any and all business and/or personal relationships I have with the franchise companies that I’ll be reviewing.
You’ll know if:
- I’ve helped facilitate a sale (when I was a franchise broker) in which I received a commission from the franchisor
- I’ve ever received money from the franchisor for marketing or advertising
- I am friends (or sworn enemies-LOL) with any of the employees at franchise headquarters
The bottom line: anything that would be a possible conflict of interest will be disclosed.
Franchise reviews will be rated with crowns.
1-6 crowns will be displayed under each review.
A franchise with one crown is well…a weak franchise business opportunity.
A franchise with six crowns is an amazing opportunity-for the right person, of course.
A Good Starting Point
The franchise reviews that I’ll be providing are only a snapshot of the franchise opportunity. They’ll be a good starting point for you.
But, you still have to do your own research.
Do you know how?
Grab my eBook!
My Franchise List
I have a list of franchises that I’m going to be reviewing.
Are there any franchises that you’d like to see a review of?
Let me know in the comment section below, and I’ll do those first.
Don’t be shy!
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How to Use a Franchise Opportunity Website
The 10 Commandments of Franchise Research
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