I’ve written about AI and the franchise business before, but not in a situation like this. One in which a major franchisor like McDonald’s is being accused of using AI for illegal price-fixing between...
AI
What I Tell Every Franchise Buyer Who Shows Me Their ChatGPT Research
I get a lot of questions these days about AI and franchising, and most of them come from people who are already deep into their own research. Sometimes their ChatGPT franchise research. These franchise buyers have been...