So, the new team at Quiznos, in a brilliant and never-used marketing ploy, has decided to go with a $10,000 franchise fee for anyone that buys a Quiznos Sub franchise. Talk about cutting-edge…
If you’re not hyper-focused on the franchisesphere like me, you may not be aware of all of the major dysfunction that’s been going on over at Quiznos Franchise Central in Denver. Not only does management have to keep the current crop of unhappy franchisees happy, but they have to add serious new revenue to the company, and one way to do that is by adding new franchise units.
Class action lawsuits have taken their toll on this embattled franchisor, as lots of franchisees have gone out of business. Avenue Capital Group is certainly hoping for the best, as they have injected some serious cash into this food chain, which saved it from bankruptcy.
Should You Buy A Quiznos Franchise Now?
I hope that you won’t be mad at me, but I’m not going to tell you what to do here. Maybe the new management team at Quiznos, “Gets it.” Maybe they’re sharper than a pair of Justin Bieber’s Dangle Button earrings. I have no idea.
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If you’ve been in the market for a franchise, and you’ve been waiting for a “Deal,” this is a deal. That’s because the last time I checked, the up-front franchise fee for a single Quiznos Sub franchise location was $25,000. So, a $15,000 discount is huge. But, does that mean that you should buy a Quiznos franchise now?
Is it big enough for you to take a risk on a food franchise that’s seen it’s share of problems?
That’s a question that you need to answer for yourself.
I’m not going to do it for you.
What do you think? Do you have a good feel for what the new management team is doing in Denver? Will things turnaround at Quiznos?