Let’s say you’ve found a franchise business concept you like. The numbers look pretty decent. The territory is available. But here’s what most aspiring franchisees overlook entirely: the people running...
Franchise Opportunity Research Information
Joel Libava
How To Get Free Franchise Disclosure Documents (FDD’s) in 2026
Spoiler Alert! Franchise Disclosure Documents (FDD’s) are free. That’s right. The super important FDD documents that franchisors need to provide aspiring franchisees with won’t cost you a dime. Why...
Top Franchise Research Guide
What is the #1 Franchise Research Mistake Being Made Right Now?
Here’s a sobering reality: Most of today’s franchise buyers are making decisions worth hundreds of thousands of dollars based on incomplete information. Translation: they’re essentially flying blind...
Don’t Sign That Contract Until You Find Unhappy Franchisees—Here’s Why
They told you franchising was a “proven system” where success was practically guaranteed. They showed you the glossy marketing materials, the happy franchisee testimonials, and those irresistible profit...
3 Things Successful Franchisees Wish They Knew Earlier
Before buying a franchise, know these 3 things: do deep due diligence beyond the FDD, prepare for underestimated costs, and don’t over-rely on the brand. Success requires local effort and planning. Imagine this: you’ve...
7 Huge Franchise Buyer Mistakes You Need to Avoid When Buying a Franchise
When looking at franchises for sale, there are lots of franchise buyer mistakes you can potentially make. 7 of them, actually. But, before I go into the details of what they are, here are some key takeaways: Research...
How to Quickly Evaluate a Franchise’s Support System Before You Buy
franchise-support-system Thinking about franchise ownership? It may be a smart move—especially in today’s rather volatile environment. But let’s talk about what really matters beyond those flashy logos and...
Are You Working With a Franchise Broker?
If you’re working with a franchise broker to help you find a suitable franchise to own, you’re going to want to read this in it’s entirety. Why? So you can make sure you’re looking out for #1...
How To Read The Franchise Disclosure Document (And Spot Red Flags)
Learning how to read a Franchise Disclosure Document is one of the things standing between you and a couple hundred thousand dollar mistake. (Yikes!) And while a good number of aspiring franchisees tend to skim through...
Think You’re Ready To Leave Your 9-to-5 Job? 7 Questions To Ask First
Leaving your 9-to-5 job to pursue franchise ownership or entrepreneurship sounds like a dream, doesn’t it? No boss to report to, no rigid schedules, and the promise of building something that’s truly yours. But before...
The Franchise Business System: Promise vs. Reality
One of the most compelling reasons to consider the franchise business system as a business model is its structure, aligning closely with the principles outlined in The E-Myth Revisited, one of my favorite business...
What Are The 23 Items Contained In A Franchise Disclosure Document (FDD)?
By law, every Franchise Disclosure Document (FDD) must include 23 disclosure items that provide essential information about the franchise opportunity. These items are standardized by the Federal Trade Commission (FTC)...
This New Hand And Stone Franchise Owner Knew What She Wanted
Congratulations to my client, Lisa Paulson (pictured above with her husband, John), who’s a new Hand And Stone franchise owner. Talk about a person who immediately knew what franchise she wanted to own and operate...
How Much Does It Cost To Buy A Franchise Business?
How much does it cost to buy a franchise? While the answer to that question isn’t always straightforward, because it varies depending on the franchise type, understanding what the total initial and ongoing costs...
