(USA Solar Store is a franchise marketing client of mine)
That’s right; infinite power.
How would you like to get in business with a super-reliable partner that’s guaranteed to outlive you?
Don’t worry; I’m not going to get all religious with you. As a matter of fact, I’m going to be going in an almost opposite direction. I’m going to move you towards all things scientific.
(But, I have a feeling that you’ll still be enlightened.)
Your journey begins over 90,000,000 miles away. Fasten your seat belts, and don’t forget to put your sunglasses on. Scratch that; forget your sunglasses. They wouldn ‘t last long.
That’s because they would melt. (Of course, you would melt too, but that’s really a little too gross to talk about.)
Ok. Ok! Forget my idea. We won’t be needing to take a journey there, anyway. I just had Dave Bonta explain his USA Solar Store business opportunity during an interview I had with him a couple of weeks ago.
Me: What “does it” for you Dave? What is it about solar energy that made you excited enough to invest your own money into, so that you could create a business opportunity for others to get involved in it?
Dave; Thanks for asking, Joel. There are reasons a plenty to get excited about; Economic security, American Energy Independence, Environmental considerations, local community empowerment thru Green Jobs and a whole lot more- The bottom line is about owning a secure job, with a reliable partner; The Sun. That’s what the USA Solar Store opportunity is all about –It is a business unparalleled in growth potential for entrepreneurs. My joy is in providing the opportunity to people that “get it”.
Me: Who is a “perfect” candidate to open a USA Solar Store? How many stores are open now? How many in the works?
Dave: We are open to many types of people and indeed we have a real variety-House painters, Lawyers, Copy machine repairmen, printers, the list goes on..Most have had no experience in Solar-(no surprise there-the retail solar industry is fairly new) Our perfect candidate has an understanding of basic marketing, sales and a sincere desire to help solve customers’ problems. A sense of “fair play” golden rule type of ethics and a willingness to share best practices is really helpful for all of our joint success.Right now we are at about 33 but with the rapid rise in oil costs coming for the Summer, we are getting lots of calls.
Me: Since it’s a business opportunity and not a franchise, what are some of the more “flexible” parts of the business? What types of things are the owners free to do?
Dave: We have no royalty fees…nada…none. People that have been in franchising before really like that! We function like a franchise in that we are a steady stable partner in all things supportive for continuing business success, but with the kind of freedom that most Entrepreneurs are seeking-our group buying and info sharing concept is attractive to our “tribe” (what the solar store owners call themselves)-We encourage ongoing initiatives to develop the model and having the freedom to actually do this makes for a constantly improving and profitable situation. Owners can stock things that they find profitable other than our suggested items, the tribe is free to beta test and develop new product and professional relationships- when they prove out, than we negotiate for best group purchase price.
Me: Lots of Military Veterans are looking for jobs, and some of them are even thinking about becoming business owners. There’s a pool of Vets out there that are very familiar with electronics etc. Would your opportunity be a possible fit for them?
Dave: Great question, Joel. The answer is yes! Absolutely, Vets have a sense of discipline that would suit this well. They know how to get going early without a lot of prompting. They also understand “Team loyalty” and helping their brothers and sisters get over the challenges that any opportunity will present. We welcome Vets! We think they would enjoy this blend of cool technology and sense of shared mission.
Me: I’d like a prediction from you, Dave; how long do you think it will be before solar energy use will really be part of our lives?
Dave: Solar Energy already is the biggest contributor to our energy mix as all Earthly Energy begins with that origin-Happily we are now making direct use of the Sun’s power rather than relying on the fossilized version we have powered our civilization for most of our industrial history-My prediction is the transition is already begun and the game is getting underway- The players are taking the field and the teams have largely been formed. Soon the action begins, and in a very short time, in perhaps as few as 5 years we will witness ‘The Mother of all markets,’as solar energy become an everyday power source for the USA. Let the games begin!
If you’d like to learn more about this industry of the future, (that’s kind of here, right now) go here to learn more.
Solar Energy is here. Please thumb it up on StumbleUpon, Like it on Facebook, and Tweet it on Twitter, if you feel that this is where our future lies. Thanks.
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