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The Wall Street Journal Top 25 Franchise Methodology

Joel Libava
1 min read
March 24, 2008

??????????????????? HUH?
So a publication like the WSJ comes up with a Top 25 Franchise List. Great. It is based on???
Well, those of us the franchise industry that care, hope that the methodology used is not advertising revenue based. Jeff Johnson of FranData discusses the methodology in a post over at BlueMauMau….


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The Franchise King®, Joel Libava, is a leading franchise expert, author of "Become a Franchise Owner!" and "The Definitive Guide to Franchise Research." Featured in outlets like The New York Times, CNBC, and Franchise Direct, Joel’s no-nonsense approach as a trusted Franchise Ownership Advisor helps aspiring franchisees make smart, informed decisions in their journey to franchise ownership. He owns and operates this franchise blog.
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I'm The Franchise King®, Joel Libava. For 25 years, I've helped thousands of people avoid bank account emptying mistakes.
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That said, if you want to make a smart, informed decision on franchises to own, I can help you a lot. Note:
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