Panchero's Mexican Grill, an Iowa-based franchise company, was recently
honored with two awards – including first place in the new Social Media
category – and was recognized for its excellence in lead generation,
recruitment, and industry-wide best practices in franchising.
I remember running into Panchero's on Twitter last year. I think I may have been prodded along by fellow franchise professional, Rush Nigut, an interesting and engaging franchise attorney out of the Hawkeye state.
(Rush and I frequently go back and forth on Twitter during basketball season. We have Lebron, you know.)

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Congrats to Panchero's. You do great work in franchise social media marketing.