Joel Libava
Franchise Direct (strategic partner) does a fine job with comprehensive franchise industry reports. They’ve done reports about Global Franchising, and the Food Franchise sector. Their most recent one is a fact-filled report on the Home Health Care segment of franchising.
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From Franchise Direct;
“Franchising in the home care industry only began in the last 20 years and it is over the past 10 years alone that the number of franchise brands has risen dramatically. In the home care industry a franchisee’s main source of business is providing non-medical care and companionship to seniors. This group constitutes the heaviest consumers of home care and the fastest growing segment of the entire population.”
Go here for the Franchise Direct Home Care Franchise Report…
About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.
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