Joel LibavaAre you like me?
I work full time.{As a small business owner} My wife works full time. My daughter goes to school full time. Our doggie needs attention, full time. Our extended families need help with stuff. {A little}
We are a target.{For really smart franchise companies}We are a DIFWNT. As such, we have dual incomes. And no time. Really smart franchise companies know this. They find us. They. Want. Our. Money.
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{By the way, it stands for "Dual Income Family With No Time"}
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About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.
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