This week's advice is for everyone in the franchise industry;
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It's time for all of us to become more transparent in our business dealings. The folks that may be thinking of investing in a franchise of their own, and pursuing "The American Dream," deserve this from us. If you are a franchisor, share the fact that you may have had a lousy year, with prospective franchisees; If you a franchise consultant/broker don't rely on old franchise industry data concerning franchise success rates; If you're a franchise PR or marketing firm, make sure potential new client's know of any possible conflicts of interest, before you take them on. Let's all become more transparent! Fransparent, actually.
Learn how, right here.…