This Franchise Business Danced Right Through The UK’s Fierce Recession

The recession in the UK was announced to be officially over in January of this year.

Shadow chancellor George Osborne added that “we urgently need a new model of economic growth that includes a credible deficit reduction plan that keeps mortgage rates low, creates jobs and doesn’t choke off recovery.”

Sound familiar, America?

Anyway, one interesting franchise concept is continuing it’s dance to success, despite of the UK economy….

Dancia International, a retail danceware shop, helped the Reading franchise branch, which opened its doors in 2009, celebrate it’s one-year anniversary. The newest addition to Dancia’s market-leading dance shop chain is known locally as The Big Pink Shop. In keeping with this theme, pink champagne was flowing and the shop was decorated with pink balloons and streamers for the 1st anniversary celebrations.

Dancia Reading franchisees, Jude and Richard Chapman, said that they have been delighted with their first year of trading. “Some people thought that we were mad to start a business during the depths of a recession, but anyone familiar with the Reading dance scene knew that this town was in desperate need of a specialist dancewear store. We have forged strong links with so many of the local dance teachers, and are very grateful for their support over the past year.”

They went on;

“Starting your own business is exciting, but it can also be quite scary. By choosing to buy a Dancia franchise, I was able to tap into the experience of people who have been running dancewear shops for over 40 years. Big decisions became less daunting when there was a friendly voice at the end of the phone, and the training program was rigorous, but great fun.”