Failure? In a franchise system? C’mon……
Yes it really is possible to fail in the franchise business.
The common reasons are:
1. Not following the system. You are buying a system. Use it.
2. Mismatch. You choose a Subway franchise because you know the “name” and you feel that you cannot fail. You can. Especially if you have never been in the food service industry. Subway is a great system for the right person.
3. You did not realize that you won’t be drawing a salary right away, and did not stash 6-12 months of business and living expenses.
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4. You did all your searching and research alone. There are plenty of franchise advisers out there. Maybe you should have used an expert to help you out.
5. You bought a “hot franchise.”
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