You opened your franchise. Customers walked in. Sales happened. Congratulations! So now what? On Franchisees Getting Repeat BusinessHere’s the truth most new franchisees learn the hard way: getting a customer is expensive. Keeping one is where the real money is. In fact, research consistently shows that repeat customers spend more per visit, refer others, and […]

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If you want to learn how to be a successful franchise owner (franchisee), this post is for you. Keep reading, so you can join the ranks of successful franchisees. The Top 10 Tips On How To Be A Successful Franchise Owner 1. Follow the procedures that are stated in the operations manual. I mean follow […]

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Franchisee satisfaction is the key to a healthy, thriving, and constantly growing franchise system. But there’s one vital element tied to happy franchise owners that’s often ignored by franchise executives. And that’s too bad, because it stunts the growth of way too many franchise concepts. Keep reading to find out the secret to increasing franchisee […]

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Do you have an idea how many times I’ve been asked what it takes to become a McDonald’s franchisee? Dozens and dozens of times. But why am I asked about McDonald’s so often? I think you know the answer.   Because Money Simply put, people are interested in becoming a McDonald’s franchisee because they know […]

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These days, franchise owners have a lot of advantages over independent small business owners. These advantages include: Formal training from the franchisor Proven technology that increases efficiency and profitability National and local marketing expertise from the franchisor Support from headquarters Brand recognition And more.  Given these points, I kind of feel sorry for mom and […]

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Before I get into the topic of what you want from your life as a franchise owner, I need to share my view of what’s happening in our world. It’s important. And as you’ll see, it has everything to do with the question I posed in the title of this post.   Fast! Things move […]

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Look at them. Why are these franchise owners so darn happy? The Backstory In 2014, Greg Pyles reached out to me for advice on finding a franchise to buy. He had been in the IT space for almost 3 decades, and felt it was time to be his own boss. In addition, he wanted to involve […]

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My friend, Greg George, tells me that I’m kind of harsh on franchisors. Greg is 100% right. I am tough on franchisors. I’m harsh on franchisors when I see something they do that really frosts my as _. That’s why when I see Franchise CEO’s do what I’m about to describe they really get my […]

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Most of the articles I write here are focused on helping people who are “thinking” of becoming franchise owners-franchisees. I’m told they’re useful. But, there’s a whole other segment of people that could use some tips and advice regarding franchise ownership: New franchisees.  New franchisees need advice, too-more than ever. That’s because the small business landscape is […]

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I’m not sure if you’re aware of this, but most restaurants in the U.S. are trying like heck to come up with healthier menu offerings for their customers. It’s a good move, since the obesity rates in this country are through the roof. Right? So, why did the new McDonald’s CEO decide to increase the […]

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