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Here’s Why It’s So Easy to Visualize Owning a Subway Franchise

Sbway
Subway sandwiches, Duloch Centre, Dunfermline for NT1286 

The reason that it’s so darn easy for lots of people to easily visualize themselves owning a Subway franchise is this; there’s just so many of them! (And they’re usually busy.)

It never fails. Whenever I tell someone that I’m involved in franchising, one or more of the following questions are asked of me;

  • So, do you work with Subway franchises?”
  • What do you think of Subway, Joel?”
  • Can I make money with a Subway franchise?”
  • Why are there so many Subway franchises around?”

I suppose you’d like to see my answers now, right?

 

1.I don’t do any work with Subway. I’ve never brokered a deal with a Subway franchise, and I’ve never been paid to help them with franchise marketing. (But, I’d gladly accept payment from them, if they wanted some marketing assistance!)

2. This is a tough one. What do I think of Subway? MMMMM Well, for one, I was in the food business, and I have absolutely no desire whatsoever to own a food franchise. That’s just me. Now, if you ask me what I think about the operation…

Subway has over 34,000 restaurants open in 95 different countries. I don’t. They may know a little more about growing a franchise empire than say, me. Now, inside the industry, they’re respected, based on their numbers, but that may be about as far as it goes. I’m not really sure how well they do their franchisee selection. In other words, I don’t really know if they consistently sell their franchises to the most-qualified candidates, or if they just like to see lots of franchises sold, all the time.

It used to be pretty “easy” to buy a Subway franchise. I’m not sure if it still is. I’m from the school of thought that franchisors should only sell franchises to the best of the best. I like to see less franchises sold, but to higher-quality franchise candidates. *Like these guys. Franchisors generally like to see more franchises sold to more people. Do you have an opinion on that?

If you’re really interested in a Subway franchise, buy this. You’ll be able to get enough facts to make an intelligent decision. Subway is a very successful operation. They are usually right on top in almost every franchise rankings list. Like Here 

 

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3.
Why do you want to know how much you can make as the owner of a Subway franchise? (Like it matters.) Kidding. One way to find out is to see how many Subway franchisees own more than one Subway store. (Lots.) Another way is to ask. Carefully.

Here’s how to ask the “How Much Can I Make?”question. 

4. As I stated up above, there are over 34,000 Subway franchises worldwide. That’s an amazing number. How does Subway continue to add new franchises to the mix?

In a word; branding. The Subway name is recognized worldwide. Subway has been around for over 40 years. That’s how. Subway franchises are usually busy places. Subway spends oodles on marketing and advertising.

Actually, the Subway company doesn’t pay all the advertising fees out of their own pocket.

From the Subway website, as of 2-8-2011;

SUBWAY® Franchisees pay 12.5% every week (gross sales minus the sales tax); 8% goes toward the franchise royalties and 4.5% goes towards advertising.”

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About The Franchise King®

My name is Joel Libava, and I'm the author of Become a Franchise Owner! In addition, I'm a franchise ownership advisor. I teach people how to properly choose, research, and buy franchises.


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