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E-Cigarette Franchises | Really?

image of e-cigarette

Here they come.

Someone’s going to do it. E-Cigarette franchises may soon be in your neighborhood.

Soon, an entrepreneur will open an E-Cigarette store and turn it into a franchise business.

Then, someone else will. And so on.

I can’t wait.


E-Cigarettes Are Hot

More and more people are smoking them. Well, kind of. They’re not really smoking them. They’re “vaporing” them. What?

Last week, I attended a meeting with around 75 other people, and I noticed someone smoking a few rows up. I found it strange, since there’s no smoking practically everywhere these days.

I took out my handy pocket binoculars, and zoomed in on the offender and his left hand to make sure that I wasn’t experiencing some kind of weird flashback….you know, just to make sure that I actually was seeing someone smoking a cigarette indoors. What I found…

Someone was smoking an E-Cigarette, and I was not happy.

e-cigarette smoke vapor

I was definitely seeing smoke exiting his oral cavity. And, I had visions of E-Cigarette stores-franchises, popping up around town.

The smoking-vaping as it’s commonly called, wasn’t constant. He was smoking his electronic cigarette every few minutes. One puff at a time. It was bothersome. I’ll admit it: I copped an attitude. A major attitude. I was really resentful. Who the heck did this 20-something think he was? I was in a non-smoking building, attending a public meeting, and here’s this dude, smoking his E-Cigarette, sending his “vapor” into the atmosphere. My atmosphere.


The Danger of E-Cigarettes

I don’t believe for one minute that E-Cigarettes are safe. I won’t even bother listening to the manufacturers. Will you?

E-Cigarettes (probably) aren’t safe for the users and they’re probably not safe for those in the general area of the vapor.

The video below looks at what may be the dark side of E-Cigarettes.


E-Cigarette Franchises

It almost happened already.

An E-Cigarette company by the name of Clearette, out of New York, almost chose franchising as their primary distribution method, but decided against it. Instead, they’ve decided to go with independent distributors.

From a company press release:

We took a look at going franchise,” says Leonardo Lombardo, CEO of Clearette, “and we immediately realized we did not need to do that to create distribution and make money. Why charge some guy a big number? I mean, for what? Training? A binder or something? We know our products are great, our margins are great, we don’t need to take some guy’s nest egg, or make him go get a big SBA loan, for everyone to be successful.”

Just because Clearette decided against using the franchise model for distribution of their product doesn’t mean that another manufacturer won’t go the franchise route. Mark my words, there will be at least one E-Cigarettes franchise launched within the next year. One reason:

E-Cigarettes sales are expected to reach almost $2 Billion in 2014.

Update: New E-Cigarette Franchise Launched

E-Cigarettes are hot, and today’s franchise buyer’s want hot.


Franchise Lawsuits

But, do they want to be involved in future lawsuits from former E-Cigarette users? You know…the ones that will be exhibiting all sorts of health problems a couple of years from now.

Call me paranoid, but inhaling vapors that include the same ingredient used in anti-freeze can’t be good.

I know that I don’t want to be anywhere near it, and I’m not alone.

E-Cigarette smoking has already been banned in three states.


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About The Franchise King®

My name is Joel Libava, and I'm the author of Become a Franchise Owner! In addition, I'm a franchise ownership advisor. I teach people the best way to choose, research, and buy franchises.

  • Mike McCormack

    vaping? how vapid…

    • The Franchise King

      Strange words, huh?

      Let’s just go with “smoke.”

      Thanks for stopping by!


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  • Graham Rogers

    I’m not sure if the video is that balanced. But E Cigarettes are supposed to be a lot safer than cigarettes. But how safe we don’t know. Only time will tell. The comments on the YouTube video tell you that they are very popular with smokers, so the potential market for a franchise business is huge.

    • The Franchise King

      They sure are getting popular, Graham!

      Thanks for including my articles in your cool new magazine!


  • lyceum1776

    Joel: I am for freedom of choice (as Nat Sherman is stating is so eloquently on their cigarette packages) and I have no problem with e-cigarettes, although I wouldn’t use them myself. If I want to smoke something, it will be a cigarillo or cigar, together with an espresso or a glass of port wine.

    Please let the market decide if this franchise will be hot trend, or a fad…

    • The Franchise King


      Freedom of choice is great.

      It’s my choice to not be near any potentially toxic chemicals…agents, if I can help it.

      The market IS deciding.

      It’s a fad. As soon as these E-Cigs are banned indoors in more states, they’ll be gone.

      Like a puff of smoke.


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